Yellow Tail Wines

Posted on January 29, 2014 By Eva Robinson Alcohol

About

Yellow Tail is a well-know brand produced by Casella Wines company based in Yenda, Australia. In 1957 Filippo Casella and his wife, Maria Casella, moved to Australia looking for a better life. After years of hard work, the family bough 50 acres of land and in 1969 the couple produced their first batch of wine and began a successful wine journey. However, Yellow Tail was not born until 2000 and was originally produced for export only. In fact, yellow tail brand was specifically produced for the U.S. market. At the time, the Casella family partnered with marketing company, Deutsch Family Wine & Spirits, to help them enter the U.S. market. The bold label design, strategic marketing approach and a superior wine quality made were reasons why Yellow Tail sold over 1 million cases in the U.S. in the first year only. By 2003, Yellow Tail was the number one imported wine to the USA. The brand was born and the winery expanded rapidly and is nowadays known as the producer of one of the best red and white wine Australia. Today, Yellow Tail produces about 20% of all Australian wines produced for export. This is mainly due to high quality, rich texture and the fact that Yellow Tail wines have specific color. Yellow Tail produces wines from various grape varieties such as Semillon, Moscato, Pinot Gris, Chardonnay, Pinot Noir, Merlot, Cabernet Sauvignon, etc. In addition, this family-owned wine maker also produces sparkling wines and Rose.

Products

White Wines – Yellow Tail has a wide range of white wines with high quality and original taste. In this category there is the well-known white wine Australia, Moscato, very light, breezy and bubbly wine. If looking to buy white wine that is perfectly dry and full of aromas, Yellow Tail Riesling is the perfect choice. Other loved white wine Australia this brand produces are Sauvignon Blanc, Semillon Sauvignon Blanc, Unoaked Chardonnay, Chardonnay and Pinot Garigio. All Yellow white wines are crisp, refreshing, perfectly weighted and with rich texture and bouquet. Due to the large presence of the brand on the Internet, wine lovers can now buy white wine online.

Rosé Wines – Aside from the fact that Yellow Tail fans can buy white wine, there is a wide range of delicious rose wines. The Pink Moscato and Rosé, both have plenty of texture and unique flavor.

Red Wines – Pinot Noir is the most delicate of all red wines from Yellow Tail. It is easy to drink and above all, delicious. In this category, Yellow Tail offers Merlot, Shiraz Crenache, Shiraz, Shiraz Cabarnet, Cabernet Merlot, Cabernet Sauvignon, Malbec and Sangria. All wines feature rich texture, unique taste and flavors, and are simple yet complex and easy to drink yet strong.

Video Commercials & Adds

Here is one of the many billboards from Yellow Tail.

Watch the video below and see why there is never the wrong time for the right the Yellow Tail wine.

Interesting Facts

In 2004 Yellow Tail lunches its first billboard in the USA

In 2005 the brand was inducted into the export hall of fame.

Yellow Tail has the fastest bottling line in the world which can handle 36,000 bottles on one hour.

In 2009 Yellow Tail was named Australian’s most powerful family owned wine brand.

The name Yellow Tail came from the idea to name the brand after a kangaroo. The family immediately decided to go with one of Australia’s most common kangaroos, Yellow-Footed Rock Wallaby or better known as [Yellow Yail].

In 2000, the UK imported more wine from Australia than from France.